Tag Archives: birth

What to expect when you’re launching.

17 Jun
One difference between birthing a BABY vs. a WEBSITE.

One difference between birthing a BABY vs. a WEBSITE.

Holy smokes! I don’t think I’ve ever gone this long without posting SOMETHING.

It’s not that I’m tired of blogging. And it’s not that I’m tired of you, kind readers. It’s just that I’ve been fairly consumed by my day job lately. I’m leading a project with a lot of moving parts, one of which is the development of a fairly complex website that is slated to launch this week.

To give you some sense of how it’s going: In more than one meeting lately, I’ve found myself unintentionally substituting the word “birth” for launch. As in – when someone asked if I’m excited about the launch – I said, “Can’t wait to birth it and burp it!”

After using that word for a third or fourth time, I paused to figure out where it was coming from. I’m not a maternal person. I have no personal experience with pregnancy and hopefully never will. I’m not hanging out with a slew of pregnant friends where vocabulary creep could be to blame.

But I realized that although it’s an odd analogy, it’s not a completely inappropriate one. There is more than one parallel to pregnancy stemming from this project:

  • I’ve been working on it for about nine months.
  • I’ve gained weight from stress eating (although thankfully I haven’t had to give up wine).
  • I can’t sleep through the night so I’m generally walking around exhausted.
  • I often feel barfy and have sharp pains in my stomach (that’s the Crohn’s, but still…).
  • There’s been epic debate over the name.

Also? I suspect this week is going to play out much like a real delivery. There will be a lot of yelling, maybe even swearing. At some point I’ll probably beg someone to “just get it out.” And although none of us will talk about what they see when I push, no one will ever be able to consider me a lady again.

I swear, I’ll get back to more regular (and more comic) posting after I squeeze this thing out.